Art is not Communication

Looks great when it’s made out of food doesn’t it? How clever these people are! What art! This should win an award. Artistic excellence is just that. This work inspires me as a viewer and this is what art should do. Art, however, is not communication. Communicating with customers is very different. Spending dollars on [...]

 

Wasp Sucking Machine

Gone are the days when we expected companies to produce genius. Yes, we still idolize the “design” myth that gave us the Ipod, Ideo etc. That’s only part of the story. Here’s one enthusiast who spent a Summer inventing a wasp-sucking machine. Not for glory nor money but because he had a problem. It’s difficult [...]

 

This is why you’re fat

This is why you’re fat does a great job of profiling the most inedible “delicacies” (many of which were invented in the US). When you’re out of shape it’s easier to search for a quick fix – a diet du jour, slimming pills or, failing these, blame it on the genes. When businesses get out [...]

 

Are you Connecting Them?

Are you selling to your customers or finding new ways to connect them? Try playing these videos together. Then check out the InBFlat site for full impact. http://wwww.inbflat.net/

 

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